Identifying Distribution Channels

Consider how you will distribute your product.

  • Evaluate options for delivery.

Do you have in-house hauling capability, with vehicles not contaminated by feedstocks?

Can you contract with an outside hauler?

  • Packaging. Bagging your product bring additional cost, time, and a different market segment.
  • Distribution

Retail sales have a higher markup, but require more personnel time to orchestrate.

▪ In-house sales directly to the retail customers
▪ Selling to outside distributors such as garden centers.

Wholesale sales directly to large customers can move product quickly, but to keep those customers you need to maintain a reliably large supply of material on-hand.

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